Concept Car. Concept Shoe.
The BMW CSL Hommage Concept Car was designed to bring the closest possible relationship between driver and car. The CSL shoe was designed to augment that experience bringing fine-tuned comfort and ultimate pedal feel.
Project Profile
What is it?
State-Of-The-Art drivers shoe.
Why is it innovative?
It utilised a simple approach to shoe patterning and a customised Puma disc system to bring ultimate pedal feel an fine-tuned comfort.
What were the biggest challenges?
Reducing to the maximum.
What was your role?
Designer
Alongside the BMW Motorsport design team shaping the vision for the closest driver to car experience.
Why was it successful?
It realised a one-of-a-kind innovative approach to the automotive driver experience.