health intervention enhanced
In service to World Health Organization Sustainable Development Goals
In collaboration with project sponsor World Shoe Fund, ETC master’s students created “Hygiene Hero Cup”,
A transformational game for 10 to 14 years old to gain proper hygiene practices and beliefs.
the starting point
the global strategy
The World Health Organization aims to improve global health by ensuring safe management of water, sanitation and hygiene services (WASH). Their global strategy aims to combat NTDs through better water and sanitation, aligned with SDG 6 targets through healthcare facilities, education, investment advocacy and emergency response.
the PHYSICAL model
The World Shoe Fund is a social enterprise, closely that manufactures and distributes specially designed, sustainable footwear to impoverished communities, primarily in Africa, to prevent injuries and soil-transmitted diseases. They have “productized” the WHO’s WaSH program through their in-field intervention model emphasizing hygiene education (Wash) and wearing shoes (Wear).
the DIGITAL tool
The World Shoe Fun was looking for an accessible tool to augment the their Wash & Wear program. The Step Up team were charged to create a mechanism for influencing longstanding behavior with the World Shoe as a central character.
playtesting in ghana
Master’s students from the Entertainment Technology Center conducted play testing in Accra, Ghana receiving both written and visual feedback.
An award winning result
The Carnegie Mellon ETC Step Up project team from left to right: Regina Xia, Yawen Xiao, Anna Kim, Eva Chang, Lawrence Luo and Tyler Yang.